1. BANOVA::bernlogtime
    Data for analysis of effects of typicality, blur and color on gist perception of ads
    csv| xlsx| json| ndjson| rda| rds
    data.frame|3072 x 6
  2. BANOVA::bpndata
    Eye-movement data for analysis of print ad designs
    csv| xlsx| json| ndjson| rda| rds
    data.frame|3080 x 8
  3. BANOVA::choicedata
    Household Panel Data on Margarine Purchases
    csv| xlsx| json| ndjson| rda| rds
    data.frame|1500 x 13
  4. BANOVA::colorad
    Data for gist perception of advertising, study 1
    csv| xlsx| json| ndjson| rda| rds
    data.frame|474 x 6
  5. BANOVA::colorad2
    Data for gist perception of advertising, study 2
    csv| xlsx| json| ndjson| rda| rds
    data.frame|148 x 7
  6. BANOVA::condstudy
    Data for the study of how brand attitudes were influenced by showing brands together with pleasant pictures
    csv| xlsx| json| ndjson| rda| rds
    data.frame|888 x 5
  7. BANOVA::condstudy_sub
    A subset of data for the study of how brand attitudes were influenced by showing brands together with pleasant pictures
    csv| xlsx| json| ndjson| rda| rds
    data.frame|174 x 5
  8. BANOVA::goalstudy
    Data for the study of the impact of the variety among means on motivation to pursue a goal
    csv| xlsx| json| ndjson| rda| rds
    data.frame|105 x 5
  9. BANOVA::ipadstudy
    Data for the study of relation between Conspicuous, Brand Usage, Self-Brand Connection and attitudes toward the brand
    csv| xlsx| json| ndjson| rda| rds
    data.frame|154 x 8